My very first beauty prediction is that 2024 is going to be an exciting year in skin care, hair health, and makeup. Because as 2023 showed us, innovation is happening at breakneck speed. From high-tech firming peptides, plumping topicals that are delivered deep into the lower layers of the skin, to in-office treatments rooted in regeneration, skin care felt almost futuristic. Makeup, too, was ripe with delicious formulas, gobsmacking pigments, and dreamy finishes. Hair care felt fresh and playful—but most importantly, put the health of the hair first.